"cool medium" meaning in English

{
  "etymology_text": "See hot medium.",
  "forms": [
    {
      "form": "cool media",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {
        "1": "cool media"
      },
      "expansion": "cool medium (plural cool media)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "antonyms": [
        {
          "word": "hot medium"
        }
      ],
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
            "Entries with incorrect language header",
            "Entry maintenance"
          ],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with 1 entry",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with entries",
          "parents": [],
          "source": "w"
        }
      ],
      "glosses": [
        "Any medium that is relatively poor in sensory data (e.g. a book as opposed to a film) and thus requires significant involvement by the viewer, reader, etc. in order to be consumed."
      ],
      "id": "en-cool_medium-en-noun-2dFrp5tk"
    }
  ],
  "word": "cool medium"
}

{
  "etymology_text": "See hot medium.",
  "forms": [
    {
      "form": "cool media",
      "tags": [
        "plural"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {
        "1": "cool media"
      },
      "expansion": "cool medium (plural cool media)",
      "name": "en-noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "noun",
  "senses": [
    {
      "antonyms": [
        {
          "word": "hot medium"
        }
      ],
      "categories": [
        "English countable nouns",
        "English entries with incorrect language header",
        "English lemmas",
        "English multiword terms",
        "English nouns",
        "English terms coined by Marshall McLuhan",
        "Pages with 1 entry",
        "Pages with entries"
      ],
      "glosses": [
        "Any medium that is relatively poor in sensory data (e.g. a book as opposed to a film) and thus requires significant involvement by the viewer, reader, etc. in order to be consumed."
      ]
    }
  ],
  "word": "cool medium"
}